Web content: words, images, video and sound. Is the content you are creating truly accessible by everyone? If people with disabilities…sight, audio, dexterity, cognition or sensory issues…have a difficult time accessing and understanding the content on your site, they will simply leave, never to return. Here’s a user-friendly overview of the Web Content Accessibility Guidelines 2.0 (WCAG 2.0) that can help content publishers, content strategists and Web copywriters understand what they have to do to create Web content that is accessible by as many people as possible.
1 Day Online | 9 AM – 4 PM EDT
Instructor: Mary Gillen
Tuition: $450 per person
Upcoming Class Dates
These Dates Don’t Work?
Call or email Mary to schedule different class dates
mary@accessiblewebsiteservices.com
508-768-8418
Course Prerequisites
To gain the most from the class, attendees should have some copy writing experience.
Course Objectives
– Define accessibility for the web
– Describe individual requirements impacting users with disabilities
– Learn best practices for creating accessible copy, video, audio and images that meet WCAG 2.0 Standards
– Describe evaluation techniques that should be used during the development phase for web accessibility solutions
Course Outline
1. Introduction
– What is Web Accessibility?
– The Four Principles
– Components of Web Accessibility
– Working with WCAG 2.0
2. Writing for the Accessible Web
– Write Succinctly
– Use a Conversational Style
– Use Precise Terms
– Use Plain Terms
– List Items
– Keep Sentences Short
– Keep Paragraphs Short
– Chunk Information
– Title and Subtitle
3. Working with Images
– Choose the Right Type of Image
– Keep the Message Clear
– Telling a Story
– Think of the Whole Audience
– Using Charts and Graphs
4. Video
– Getting Started with Video
– Developing the Story for All to Understand
– Guidelines for Accessible Video and Animation
5. Audio
– Choosing Sounds
– Adding Sound Effects
– The Human Voice
– Planning a Podcast
– Recording Guidelines
– Interviewing Techniques
6. Writing Instructions
– Know Your Audience
– Begin with an Introduction
– Write Straightforward Steps
– Provide Illustrations
– Show Motion with Video or Animation
– End on a Positive Note
– Test, Test, Test
7. Other Accessible Content
– Sensory Characteristics
– Images of Text
– Three Flashes or Below
– Link Purpose
– Unusual Words
– Abbreviations
– Reading Level
– Pronunciation
– Detailed Help
Register – $450 per person
These Dates Don’t Work?
Call or email Mary to schedule different class dates
mary@accessiblewebsiteservices.com
508-768-8418
